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Leading Ladies

This Leading Entrepreneur Talks Making It In The UAE

In this exclusive interview series, AboutHer.com sat down with leading women in the UAE to learn about what drives them forward.

Sheikha Al Nuaimi Ajman Free Zone’s Executive Director of Commercial Operations. Under her leadership, Sheikha oversees four key departments and for defining and managing the Ajman Free Zone's brand, Sheikha has received many awards and recognition for her work with the Ajman Free Zone. This includes the Project Manager Award (AJEP), which was awarded to her by H.H. Sheikh Humaid bin Rashid Al Nuaimi, Supreme Council Member and Ruler of Ajman, in 2013. She has also been awarded with the Middle East Awards 'Future Leader in Free Zone Industry 2020 and is an experienced assessor across a number of government and private awards in UAE. Multitalented, Sheikha is also an entrepreneur and has been running her business for 8+ years. She is the owner of the first international franchise of Smallcakes – with the brand having over 100 branches in the US. The first branch in UAE was established in Dubai in 2014, and it didn’t take long for the brand to find its footing in the country’s food and beverage sector.

Awarded The Woman Entrepreneur of the Year at the Global Women’s Entrepreneurship Conference and Awards 2022, among other significant awards, AboutHer.com asked Sheikha…

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What is the significance of Emirati Women's Day to you?

The Emirati Women’s Day is one that highlights the achievements of Emirati women in all fields and of all different generations. It’s a not just a day on which we call for empowerment or ask for as the UAE puts forward a unique example of women empowerment and its women continue to excel in various fields actively participating in driving the nation’s development.

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Who have been the Emirati women that have inspired you in your life?

There is no specific Emirati woman as I found that every proud moment of knowing or hearing about Emirati women’s achievements is an inspiration by itself. The support that men provide and stand proudly with a daughter, mother, sister, wife, or colleague is a motivational and empowering moment.

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What do you hope to see for the future of Emirati women in your field of work?

When it comes to my field in commercial operations, there are many Emirati women in leadership roles and what I’m looking for is having more Emirati women in this sector and specializing in it in depth.

As an entrepreneur, there are a lot of leading Emirati women that make me feel proud, especially when they touch a new line of business and become creative and quality providers. I’m looking for more collaboration between entrepreneurs, men and women, as equals, rather than competing. I always encourage those around me to complete and not compete, and to shine and impact the economy positively.

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What makes you proud to be an Emirati woman?

The country which I belong to has always made me proud. The remarkable success stories of Emirati women always makes us proud to keep adding to our achievements and keep growing.

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What message of empowerment can you share with the next generation of Emirati women?

Being an Emirati woman is a responsibility. It calls for us to give back to leaders, family and supporters. It’s also a responsibility to highlight your skills as an Emirati woman and excel in various fields and industries, whilst also respecting our religion and culture.

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Leading Ladies

This Leading Entrepreneur Talks Making It In The UAE

In this exclusive interview series, AboutHer.com sat down with leading women in the UAE to learn about what drives them forward.

What is the significance of Emirati Women's Day to you?

Who have been the Emirati women that have inspired you in your life?

What do you hope to see for the future of Emirati women in your field of work?

What makes you proud to be an Emirati woman?

What message of empowerment can you share with the next generation of Emirati women?

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